In just one month, the Gargo women's Henan area has already joined nearly ten stores. The low price of the people, the high quality, the variety of styles and the rich color. With the profit advantage of the self-operated stores in Henan market and the existing customers, the market is instantly smashed and become the most popular brand of consumers and investors. The Guangxi and Shanxi markets have also started to expand, and the development is booming.
The JOLY GLITZ brand has its own independent factory and professional design team and buyer team. Designers often walk around the fashion trends gatherings of major fashion weeks and shows, looking for the latest design, the most innovative fabrics, the most fashionable Colors, etc., are then designed by the designer to make each product satisfy the consumer and meet the needs of consumers.
Thanks to the professional design team and the buyer team, the JOLY GLITZ brand always captures the most popular elements of the moment, and continuously launches a large number of products that are price-friendly at the fastest speed. It is always irresistible to people who are chasing fashion trends. Attractive. Variety, fast, trendy, with three distinctive features of fast fashion, to ensure that consumers have new products into the store every time, greatly improving the frequency and stickiness of consumers to shop, truly fast fashion!
Integrate superior resources and greatly improve the price/performance ratio of JOLY GLITZ brand
Obviously, the focus of consumer spending has shifted to the service and quality of products and the trend of fashion, but the price is still one of the factors that consumers consider when they consume, and it is also affecting consumption to a large extent. The consumption behavior of the consumer, so fast fashion women's brand must pay attention to the brand's cost performance. The high cost performance of JOLY GLITZ fast fashion women's brand has become a consensus, which has greatly promoted the development of the brand. The secret of JOLY GLITZ fast fashion women's brand control costs lies in mass production, reducing product circulation, integrating superior resources, greatly reducing product costs, controlling product prices, and letting prices be close to the people and making consumers like it. Since the launch of media advertising, the increase of stores, and the improvement of cost performance, the brand awareness of JOLY GLITZ has increased, which has brought huge popularity to the sales of the brand, and has become the darling of consumer consumption.
JOLY GLITZ vigorously promotes the integrated store model to create a new fashion trend concept
The single consumption has been unable to meet the consumer demand for fashion consumption, and creating a one-stop lifestyle shopping has become an inevitable trend. JOLY GLITZ fast fashion women's brand vigorously promotes the integrated store model of integrated development of shoes, clothes and bags, bringing consumers a diversified product, and can buy a series of products that they want in one place, so that shopping can be changed. It is more convenient and quick to create a one-stop shopping experience, so that consumers can enjoy the fun of shopping.
JOLY GLITZ vigorously promotes the seasonal single item explosion model to create a new profit concept
The northern market is the most popular in winter, and the down jacket single product has become a surge point to support the profit of the store. JOLYGLITZ expands the proportion of the down-filled down jacket category, and controls the down jacket sales price between 500-800, facing the long fur collar, thick and thick. The texture of the down jacket, no matter from the style or the price/performance ratio, can almost become a must-have item for customers. In the past years, it has set a record of 6,000 pieces in a single-season single store, which greatly improved the absolute profitability of the store in winter. In the spring and autumn season, the woolen windbreaker single product, the lowest price is almost 199, the dress launched in summer, the lowest price of 159, the super high quality has definitely become a sucker weapon, successfully driving the store's entire product sales.
JOLY GLITZ vigorously promotes zero inventory model to create a new anti-risk concept
Zero inventory almost occupied the field of large-scale clothing investment, and became the basic threshold of the joint venture model. But if you really have to turn to zero inventory, you must rely on solid commodities and retail skills. JOLYGLITZ has not done joint ventures and direct operations. It has established an excellent merchandise sales model and terminal retail management model. Through the increasing number of stores, it further strengthens the speed and accuracy of merchandise purchase, sales and transfer; The stored value strategy absorbs fans and plays an absolute auxiliary role in the steady improvement of the store's retail performance.
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