O'blu Shanghai Henglong flagship store to create luxury classic cowboy essence

O'Blu's founding company, Outlander International, has been operating Giorgio Armani Group's branded fashion brands in Shanghai and other cities since 2003. Its precise knowledge of the market has enabled the business to grow and expand within five years. On April 26, 2008, O'blu, the first luxury cowboy integrated brand store in China, set sail in Shanghai's Hang Lung Plaza.

O'blu is located on the fourth floor of Shanghai's Hang Lung Plaza, an upscale shopping mall with elegant and comfortable shopping environment. The new store has an area of ​​322 square meters. The overall design is smooth and elegant, with a silver and white framed main background color. Outstanding charm of blue, introverted wild elegance, gorgeous cowboy. The unique design of the large display window shows the extraordinary quality of the overall store. O'blu's jeans series is displayed in a high profile on the wall from the entrance to the fitting room. It is nowadays a dozen top-rated star denim brands from Europe and the United States. The simple and elegant Armani Jeans, the sexy personality of True Religion, is superb. The meticulous 7 For All Mankind, Wild Wild Ed Hardy exudes a strong, dense, and can not be ignored cowboy world fashion temperament. The clothing area in the store follows the humanistic contrasting display of Italy's Armani Jeans, passing through the stylish denim accessories area, and the larger and rich jacket matching area and the mirrored carved tile fitting space create a more complete three-dimensional gorgeous. The VIP fitting room provides VIP customers with more comfortable and humane luxury shopping.